Netflix Signs Multi-Million Dollar, Multi-Year Deal with Kemi Adetiba's Production House in Major Boost for Nollywood.
In a monumental move for the African entertainment industry, global streaming leader Netflix has today, July 30, 2025, announced a landmark multi-year, multi-project partnership with Kemi Adetiba's acclaimed production company, KAV Productions. The deal, reported to be worth millions of dollars, will see the celebrated director and her team exclusively produce a slate of new original films and television series for the platform, cementing Nollywood's position on the global stage and signaling a new era of investment in African content.
The partnership follows the massive international success of Adetiba's previous projects like 'King of Boys' and 'The Wedding Party,' which demonstrated a huge global appetite for authentic, high-quality Nigerian stories. In a joint statement, Netflix's Vice President of African Content expressed excitement, stating, "Kemi is a visionary storyteller whose work resonates with millions globally. This partnership is a testament to our commitment to investing in the best creative talent from the continent." Adetiba herself called the deal a "dream come true for my team and a victory for every dreamer in the Nigerian creative space."
Industry experts are hailing the agreement as a game-changer that will have a significant ripple effect across Nollywood. The investment is expected to not only elevate production quality but also create thousands of jobs for actors, writers, and technical crew members. It sets a new benchmark for creative partnerships in the region, potentially opening doors for other Nigerian filmmakers and production houses to secure similar international collaborations, thereby fostering a more competitive and globally-minded industry.
This landmark deal is more than just a business transaction; it is a powerful validation of Nigerian creativity and its commercial viability worldwide. As audiences globally continue to seek diverse and compelling narratives, this collaboration ensures that authentic African stories, told by African voices, will be a central part of the global entertainment conversation. All eyes are now on KAV Productions and Netflix to see what groundbreaking projects will emerge from this exciting new chapter for Nollywood.
I'm Adedayo Obadina
Talksocialtalks
